About Us

Why do franchisors hire Fishman PR?

Fishman Public Relations has a long history of generating positive publicity for franchise brands of all shapes and sizes. Because franchise systems operate differently than other companies, with unique legal and political landscapes, franchisors require specialists like Fishman Public Relations to handle their PR correctly. We have a deep understanding of working with franchisees, growing brands and handling crisis situations. Our agency’s unique history, culture and leadership is a perfect match for franchisors seeking PR expertise.

Our History

Sherri Fishman established her own PR agency, Sherri Fishman Public Relations, in 1991, starting with one client and working out of her home. Eventually, her reputation as a solid publicist and PR pro began to spread around the franchise industry, and her client roster gradually started to grow. Read More

Our Culture

Much of Fishman PR’s success is due a culture that encourages creativity and teamwork and rewards results. Carefully tracking results through weekly tallies visible to all of the agency, we only hire team players with a can-do attitude who understand and love the challenge of working in a fast-paced agency environment. Read More

Leadership

Our management team has more than 60 years combined experience in PR, journalism and lead generation for franchise companies. Meet the Team