Brand Building

Whether you’re going through a rebrand or your brand simply needs a refresh, our strategic approach to brand storytelling will help differentiate you among consumers and franchise candidates alike. Here’s what we can do for you:

  • Brand Discovery & Assessment
  • Brand Positioning
  • Competitive Analysis
  • Brand Identity
  • Visual Identity & Creative Consulting
  • Brand Strategy

Influencer Relations

A single voice in the ocean of online noise can amplify your franchise brand, prompting prospective franchisees to take the next step or inspiring consumers to visit a specific location.

Equipped with industry-leading technology, Fishman PR has the capabilities to identify social influencers across the various social platforms that not only match your franchisee and customer demographics, but who have the attention and confidence of your target audience. Our specially trained influencer relations team then engages with the vetted out influencers to foster mutually-beneficial relationships that result in positive posts, stories, blogs, vlogs, podcasts and more. Our team tracks the results to report back on engagement levels, such as shares, likes and comments.

Whether it’s a one-off trade of free product trial in exchange for a post or story with a micro influencer at the local level, or a longer-term influencer partnership with higher-level influencers with larger national followings, Fishman PR has the capabilities to execute the right influencer relations strategy for your brand or specific campaign.