Your franchise candidates go through an increasingly complex digital landscape by the time they make their first contact with your franchise sales team. The path to conversion is anything but linear, so your digital marketing strategy needs to be agile enough to keep your brand top of mind with your prospects no matter where they are in the process.
Whether they’re searching on Google, reading an article on Forbes or scrolling through LinkedIn, you need to be there, grabbing their attention and motivating them to respond to your call to action with compelling messaging. Here’s how we can help your brand take control of your candidate’s digital journey:
Paid Social Media Advertising on LinkedIn and Facebook
Display Advertising on Highly Targeted Media
Pay-Per-Click (PPC) Advertising on Search Engines